What Is The Song In The Old Navy 'Fleece Shoes' Commercial?
Social media has created an environment where sharing choreographed dance routines combined with wild, energetic music has become all the rage. Everywhere you look, you can see young influencers on TikTok dancing to the next hit artist you've never heard of before. This can be either refreshing and fun or a reminder of aging and how things are changing. Either way, it's a great way to find new music.
Old Navy is taking this idea and using it in their latest "Fleece Shoes" commercial. This quick commercial takes the viewer through the lens of social media to display all the vibrant items the brand has to offer. It's hard to deny the accompanying song is catchy and makes you want to jump off the couch and start dancing. It probably won't take long before you see other influencers on TikTok use this song for their daily content.
So before you hear it being used somewhere else, what is the song in the Old Navy "Fleece Shoes" commercial?
BOOM BOOM is more than a dance song
It might be no surprise if you haven't heard this song yet, considering it was released last year. The song is "BOOM BOOM" by Teddi Gold, and it has a much deeper meaning than simply a fun dance song. According to The Line of Best Fit, this song came to life due to the continuous struggle for LGBTQ+ equality. Gold grew up with her father and his partner of 15 years and faced animosity from some of her friends. Later, the Los Angeles-native started to participate in the recent Black Lives Matter protests and realized the world is still fighting against prejudice.
"Throughout my childhood, I watched my dad and his partner experience rejection, suppression, oppression, and discrimination. I've been fighting for the underdog and equality for a long time. It's been a cornerstone of my life, my family, and identity," Gold said in an interview. As a result, Gold released "BOOM BOOM" as the latest pride anthem. The singer has decided to donate all streaming proceeds to the ACLU to support the LGBTQ+ and BLM movements.
Now the funky pop song is being used to showcase Old Navy's latest line of fleece shoes. Although the song has a strong history, it's hard to disagree this fun song will make anyone want to try a TikTok dance. Besides, the more times this song is streamed, the more donations will go to the ACLU.