×
Cookies help us deliver our Services. By using our Services, you agree to our use of cookies. Learn More.

Arrested Development's Bluths seek approval in Family of the Year campaign ad

Arrested Development's Bluths are a bunch of deranged narcissists who think they're the greatest family on Earth — but what does it look like when they actually set out to prove that?

In the lead-up to the release of the fifth season of the revived comedy series, Netflix has released a campaign ad featuring each character in the Bluth family detailing why they deserve — and will receive — the highly-ambiguous, maybe made-up title of Family of the Year. Check it out for yourself up above.

The campaign teaser builds on a plot element revealed by the official trailer for the season just days ago, and gives each character in the family a moment to shine — or show their worst selves. Lucille's still drinking, Buster's gotten worse, Maeby's still over it, and Lindsay has never been more power-hungry.

The teaser also features the return of some questionable green screen effects, which may remind fans of the much-derided consequence of season four's scattered production. 

That season, which debuted in 2013, was largely produced without the simultaneous involvement of each cast member, making for a sometimes weird and alienating experience. Which is almost rather fitting, all things considered.

To help alleviate some of the symptom's of season four's weirdness, series creator Mitch Hurwitz "remixed" the season, cutting the original 15 episodes into 22 alternate takes on the material. The result is the extremely anime-sounding Arrested Development Season 4 Remix: Fateful Consequences, which is now available to stream on the series' Netflix page.

All new episodes of Arrested Development's fifth season are set to premiere on the streaming service on May 29.