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What Is The Song In The 2021 Nissan Kicks Commercial?

Selling a car is just as much about selling a lifestyle and a personality as it is about selling fancy features, but in some cases, a company manages to do both in a single 30-second spot. Nissan has come out with a new commercial for its 2021 KICKS, which depicts two drivers zooming around the city in the vehicle as the landscape around them becomes more whimsical. But that's not the only reason the drivers have smiles on their faces. 

Many commercials utilize non-diegetic music, including Facebook Groups use of Chika's bop "Balencies" or the Oikos Super Bowl commercial, where a song plays that only the viewers can hear. It has no bearing on the world the commercial takes place in. That's not the case for the most recent ad from Nissan where you can see the driver actually listening to the song via the car's touchscreen display. The song is then blasted through the Bose speakers found on the seat's headrests, so not only do drivers delight in the jam, but it also establishes an important selling point of the car, namely how you, too, could get such a high-quality sound system onboard. 

Regardless of what car you drive, you aren't alone if you want to listen to the ad's song on your next road trip. Take our advice and cue up "Fabulous" by C.U.T. on Spotify or Apple Music to have yourself a good time. 

New artist C.U.T. breaks out in a big way with the Nissan commercial

You aren't alone if this is the first time you're hearing of the artist C.U.T. In 2019, they released an EP titled Talk the Talk that has four songs — "I Talk the Talk," "Never Faded," "See Me Now," and "Don't Talk." As of March 4, 2021, all of these songs only have around 1,000 listens each, which isn't exactly a ton, but it's the perfect time to get familiar so that you can say you were into C.U.T. before they got really big. 

"Fabulous" is the artist's biggest hit to date, which amassed over 20,000 listens within the first couple of weeks after it came out in February 2021. Its relative popularity was no doubt driven by people synching up their Shazam app whenever the Nissan commercial came onto their TV screens and wanted to listen to the tune in full. 

Not much is known about the artist at this junction; there isn't even any information about when they could potentially go on tour. They likely need some more songs first, and with this extra exposure, hopefully that comes sooner rather than later. Just make sure you search for the right "C.U.T." when looking them up. When you search for "C.U.T." on SoundCloud, you come across a ton of other musicians with the same name. 

Ultimately, it's just nice to see some smaller artists get a chance to break out via a commercial. It's always nice to hear a classic like "Can I Kick It?" by A Tribe Called Quest in Michelob Ultra's Super Bowl commercial, but sometimes, it's good to discover new music in the unlikeliest of places.