Ryan Reynolds' Bonkers Match Ad Is Lighting Up The Internet
Ryan Reynolds has shown off his flair for advertising once again — with the help of one of his most famous friends.
The Deadpool actor and irreverent Hollywood personality took to Twitter to release a new ad with Maximum Effort — a company of content creators who, according to their Twitter biography, work for Reynolds' pleasure — for dating website Match. In true Reynolds fashion, the ad is a hilarious, witty twist on a meet-cute, featuring none other than the Devil himself and a humanized version of the year 2020.
Reynolds released the video on Twitter — which features 2020 and Satan picnicking in empty football stadiums and enjoying vacant gym facilities — with the caption, "A match made in hell is still a @match," tagging the dating site's account.
Remarkably, the most notable part of Reynolds' ad isn't even the joke itself. Here's the big reason why Ryan Reynolds' hysterical Match ad is lighting up the Internet.
Ryan Reynolds got a little help from a famous friend for his Match ad
As you watch the Match ad, you might notice it's set to a familiar tune: Taylor Swift's massive hit song, "Love Story," which was originally released way back in 2008. However, this might be a very different version than you remember.
After her former manager Scooter Braun maintained ownership of Swift's first six albums after a protracted legal battle, Swift announced that she would re-record all of her classics, and as it happens, this new version of "Love Story" is her inaugural re-record release. Swift addressed the ad on Twitter as well, writing, "Okay so while my new re-records are NOT done, my friend @VancityReynolds asked me if he could use a snippet of one for a LOLsome commercial he wrote so...here's a sneak peak of Love Story! Working hard to get the music to you soon!!"
Swift, Reynolds, and Reynolds' equally famous wife Blake Lively have actually been friends for years; in fact, Swift confirmed that on her most recent album, folklore, the song "betty" features the names of Lively and Reynolds' daughters. Clearly, when it came to his latest ad, Reynolds couldn't resist asking his talented friend for a favor, resulting in one of the best — and most accurate — ads of the entire year.