What Is The Shaggy Song In Jeep's 'Electric Boogie' Commercial?
The Super Bowl may be over, but the commercials that aired during the big game are still going strong. After all, if you spent millions of dollars to get an ad for the Super Bowl, you'd want to get as much use out of it as possible. That's why you can still regularly find the new Jeep 4xe hybrid vehicle ad in regular rotation, and even if you don't catch it on cable, it's so fun to watch you may just want to seek it out on YouTube.
The minute-long commercial sees a group of people driving around in their new Jeep. Of course, they're not the only ones excited; a bunch of animals get in on the fun by dancing their hearts out as the car drives past. It gives a chance to show off all of the cool features the vehicle has to offer, cut with interludes of cute animals showing off their moves. And it's all set to a catchy song that's title is revealed in the ad itself if you pay attention.
Shaggy gets all the wild animals to boogie
At one point in the Jeep commercial, there's a shot of the dashboard screen, where viewers can see that the song playing is "Electric Boogie" by Shaggy, featuring Marcia Griffiths, Amber Lee, Jamila Falak, and Moyann. Shaggy is no stranger to big ads; his most famous hit, "It Wasn't Me," was used for a Cheetos ad starring Mila Kunis and Ashton Kutcher.
The song was originally by Marcia Griffiths and reggae legend Bunny Wailer, who passed away in 2021, but it was later remixed by Shaggy with added vocals by Lee, Falak, and Moyann. Shaggy spoke about what an amazing opportunity it was to remix the classic song to DancehallMag, saying, "Over the years I've become close friends with Marcia so I was very excited when the Jeep brand asked me to remake a 2023 updated version of this classic for their new campaign. Our collective aim was to put the spotlight on Marcia and her remarkable voice while capturing the authentic culture that the song represents."
Griffiths and Wailer's original song still gets plenty of use to this day. "Electric Boogie" appeared in Episode 6 of "She-Hulk" when Jennifer Walters (Tatiana Maslany) gets into a fight with Titania (Jameela Jamil) at a wedding. It's an appropriate song choice, seeing how "Electric Boogie" has gone on to become a staple at numerous weddings.