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Black Panther Teaser Dominates Social Media

If you weren't tweeting about the first Black Panther teaser trailer, you probably didn't see it. Either that, or you just used Facebook.

The first look at the upcoming Marvel flick debuted during Game 4 of the NBA Finals on Friday (June 9), and it promptly took over the conversation online. 

According to the media-measurement firm comScore (via Variety), the trailer generated 466,000 conversations, which was a staggering amount compared to the next closest movie. Second place went to Spider-Man: Homecoming with 88,000 conversations, which is still impressive, but a fraction of the buzz that Black Panther ignited. It should be noted, however, that Homecoming has generated 1.95 million new conversations in total. That's a lot of hashtags.

The Black Panther teaser offers a glimpse at Wakanda, the industrialized African nation with a mysterious secret, and T'Challa (Chadwick Boseman) the new king and part-time superhero. The movie also stars Michael B. Jordan as Erik Killmonger, Lupita Nyong'o as Nakia, Danai Gurira as Okoye, Sterling K. Brown as N'Jobu, Forest Whitaker as Zuri, Angela Bassett as Ramonda, Andy Serkis as Ulysses Klaue, and Martin Freeman as Everett K. Ross.

The teaser kicks off a long marketing campaign, as we're still eight months away from seeing Black Panther in theaters. But we've got a feeling there will still be plenty to talk about until it arrives on Feb. 16, 2018. 

Until then, take a refresher course on the character's dark history.