Adam Reed's home base is in Atlanta, and he used the southern mega city as inspiration. More specifically, Reed and executive producer Matt Thompson were inspired by the people that were all around them, using the faces of friends and acquaintances to create their characters. For example, Malory Archer is based on Atlanta actress Kathleen Cohen, and Sterling Archer comes from model Jason Fitzgerald. Atlanta antiques dealer Candi McElhannon is the face of Pam, and Kynyetta Lester—a Hooters waitress Reed met after a monster truck rally—serves as the body model for Lana.
While Chris Parnell looks a lot like the character he voices, Cyril, he's actually not the model. Instead, the animators turned to Atlanta restaurateur Stuart Fierman for inspiration. But the oddest duck is Lucky Yeats. He voices Krieger, but he's the facial inspiration for Ray, who's in turn played by show creator Adam Reed. Got all that? As for Krieger, his face belongs to Ben Brieger, Reed's former classmate from the University of North Carolina who currently works as an emergency room doctor in Austin, Texas. Interestingly enough, that's how Krieger got his name. It's "Brieger" with a "K" instead of a "B." In fact, Dr. Brieger volunteered his real name, but Reed altered it slightly, to give the physician some dignity.